Enterprise Greenfield Marketing Lead (UAE National), MENAT Marketing team

Amazon Web Services is seeking a talented self-directed field marketing expert to lead our Greenfield Enterprise segment marketing in MENAT. This is a unique opportunity to play a key role in an exciting fast growing business.

As the Greenfield Enterprise segment marketing in MENAT you will be responsible for developing a deep understanding of the Enterprise Greenfield customer audience and their needs developing a scalable marketing strategy to address them. This audience contains local enterprises as well as global enterprises and encompass both technical and business decision-makers. Your remit will include understanding our business strategy understanding customer needs building a targeting framework defining the proposition program planning campaign/messaging development and coordinating execution across our MENAT field marketing teams to deliver results.


Key job responsibilities
Develop and execute regional enterprise greenfield field marketing programs and activities that help to drive awareness education customer adoption and pipeline acceleration.
Leverage global marketing resources to meet sales requirements and find ways to invent and simplify to address sales needs without large budgets.
Act as marketing contact with sales team and leaders including regular participation in sales team calls in-person meetings and planning sessions.
Earn trust and maintain strong relationships with Pre-sales Demand Generation and Solution Architects teams to support their goals working in conjunction with other marketing leaders and with peers increasing engagement with marketing and drive program support.
Deliver clear consistent and frequent communication with field marketing stakeholders to ensure ongoing clarity on strategy tactics goals and performance for campaigns.
Provide detailed campaign updates via regular and ad hoc business reviews which highlight key metrics and KPIs reflecting performance.


About the team
About the team
AWS Sales Marketing and Global Services (SMGS) is responsible for driving revenue adoption and growth from the largest and fastest growing small- and mid-market accounts to enterprise-level customers including public sector.
The MENAT Marketing team is a talented experienced and diverse team that is distributed across the regions they are covering (Middle East North Africa and Turkey).

Diverse Experiences
AWS values diverse experiences. Even if you do not meet all of the preferred qualifications and skills listed in the job description we encourage candidates to apply. If your career is just starting hasnt followed a traditional path or includes alternative experiences dont let it stop you from applying.

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- 5 years of developing and managing acquisition marketing or channel programs experience
- Experience using data and metrics to drive improvements
- Experience with Excel or Tableau (data manipulation macros charts and pivot tables)
- Experience building executing and scaling cross-functional marketing programs
- Experience developing and executing campaigns across a multitude of timezones and languages

- Experience driving direction and alignment with large cross-functional teams and agency partners
- Experience designing and executing joint marketing plans with strategic alliance partners with global footprint
- Speak write and read fluently in Arabic

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