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Our vision for the PwC Network, fuelled by our Purpose, is to be the most trusted and relevant professional services business in the world ‒ one that attracts the best talent and combines the most innovative technologies, to help organisations build trust and deliver sustained outcomes. We’re calling our refreshed global strategy The New Equation, and it speaks to the two most fundamental needs clients and organisations are grappling with today. First is the urgency to successfully respond to, and change, in the face of the major shifts shaping the world: technological disruption, resource scarcity, demographic and social change, and the continuing effects of the COVID-19 pandemic. Second is the need to build trust at a time when it is both more fragile and more complicated to earn.
