Search Engine Optimization SEO Specialist

• Research and analyse trends to identify the most cost-effective SEM methods and the best SEO strategies for different products and services.
• Stay abreast of the rapid technological developments in your field by keeping up to date with search engine algorithms (especially Google’s) and studying avant-garde SEO trends.
• Implement strategies to increase inbound traffic and build our online presence in target markets.
• Thoroughly monitor our website traffic and tweak SEO campaigns to improve traffic i.e. ensure our website is listed within the first search results page of leading search engines.
• Monitor and report on the progress and effectiveness of SEO and website.
• Work closely with the Content, Design, and Front-end Development teams to achieve marketing objectives.
  

What You Have

• 4-7 years of experience managing organic search efforts in SEM
• Experience in technical SEO
• Strong knowledge of both on-page and off-page SEO
• Experience in writing SEO-driven content for backlinks, writing titles and descriptions for website pages such as on Google, Yahoo, Bing, Yandex, and the like
• Familiar with SEO tools such as Ahrefs, Semrush, Google search console, Google Analytics, Google Keyword Planner tool, and Screaming Frog
• Experience in working with semantic core and keyword optimisation
• Experience in reporting on SEO activities and maintaining website pages
• Ability to positively influence conversion rate (CR), click-through rate (CTR), return on investment (ROI), lifetime value (LTV), average revenue per user (ARPU), etc through SEO
• Fluency in spoken and written English