Growth Account Manager - Life

Responsibilities:

- Manage 50-80 accounts to improve their performance and drive revenue growth
- Monitor the performance of client accounts by communicating with clients when unusual spend fluctuation occurs, to defend revenue or discover new growth opportunity
- Analyse performance of priority accounts and create optimisation strategies and sell through
- Account scale up
- General creative tips and best practices
- Bidding/Budget/targeting recommendations
- Communicate top-up/budget increase with advertisers and encourage them to increase investment on TikTok ads
- Identify high value opportunities and low hanging fruit;
- Tier BoB and apply different approaches to manage clients of each tier to drive revenue
- Remove ad review blockers for advertisers by communicating effectively with customers and internal stakeholders (ads review, finance, product etc.) to ensure good customer experience
- Collaborate with internal resources (POC/Data/self-service PM/Ads platform/Ads delivery/Sales CRM platform) to develop product features/tools/delivery/account management strategy that empower customers and enhance AM work efficiency

Qualifications

- Excellent written and verbal communication in both Arabic and English
- Experience as an Account Manager in digital advertising/tech industry
- Strong learning ability and ability to analyse data and identify insights to assess campaign performance
- Strong attention to detail and a proven ability to manage conflicting priorities and meet tight deadlines
- Experience working in a fast-paced, client-facing technical services environment supporting web-based products
- Ability to effectively translate technical language to non-technical stakeholders