Senior Product Manager
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Job Description
Job Sumary:
Product Manger will lead the strategic development and execution of brand and product marketing initiatives to drive sustainable business growth. You will own the brand vision champion innovation lead cross-functional teams and ensure alignment with organizational objectives. You will be accountable for delivering top-line and bottom-line targets informed by strong consumer insights market trends and competitive dynamics.
Job Responsibilities
Strategic Leadership & Target Achievement
- Develop and lead strategic plans to achieve aggressive revenue and profitability goals.
- Translate market insights into actionable marketing plans product innovations and commercial strategies.
Brand & Marketing Strategy
- Define and implement both short-term and long-term brand strategies to build brand equity and market share.
- Lead brand positioning portfolio management and pricing strategy across markets.
- Champion category vision and drive differentiated consumer propositions.
Innovation & Product Development
- Own the end-to-end product lifecycle from concept development to launch and post-launch optimization.
- Drive consumer-centric innovation roadmaps in collaboration with R&D operations and global teams.
Cross-functional Collaboration & Project Management
- Lead cross-functional project teams involving R&D supply chain sales finance and creative agencies to ensure timely and flawless execution of product and marketing initiatives.
Agency & Vendor Management
- Partner with creative media and research agencies to develop compelling communication and media strategies.
- Ensure optimal utilization of resources and alignment with brand goals.
Market Research & Insights
- Identify strategic research needs; commission and interpret consumer shopper and market studies to inform decisions.
- Translate insights into data-driven recommendations and continuous improvement actions.
Marketing Mix Management
- Oversee development and execution of all elements of the marketing mix including:
- Integrated communication strategies (ATL & BTL)
- Trade and consumer promotions
- Media strategy and planning
- Packaging design and innovation
- Pricing architecture and optimization
Performance Monitoring & Marketing Analytics
- Track and evaluate business performance sales metrics market share and campaign ROI.
- Conduct regular competitive analysis and profitability assessments to guide course corrections.
Job Requirements
- Bachelors degree in marketing Business Administration or a related
- MBA from a premier institute is mandatory
- Minimum 5-7 years of progressive experience in FMCG product management preferably in the Hair Care category with a proven track record of leading brand strategy and product innovation.
- Fluency in English is required; Arabic is a plus
- Willing to relocate to Dubai
Employment Type
Full Time
