Coordinate and manage global workshops, events, and conferences related to sustainability, climate change, and innovations in climate technologies.
Develop annual event and branding engagement plans for internal and external stakeholders.
Arrange visits with VIPs, universities, and other relevant organizations or entities as required.
Manage agency relationships, develop scopes of work, and oversee work programs.
Align, promote, and support corporate communication efforts.
Establish and manage an internal communication governance system with periodic strategic reviews and bi-weekly tactical reviews.
Track and measure the effectiveness of marketing efforts and strategies.
Develop marketing campaigns, brand collateral, and long-term strategies, overseeing the work of external consultants including web developers, videographers, and online platform vendors.
Manage brand resources and processes to ensure consistent brand delivery, including message frameworks, visual assets, key terminology, accurate data, and highlights.
Conduct extensive quantitative and qualitative market research to implement data-driven marketing campaigns and meet organization-wide strategic goals.
Support organizational growth by developing content marketing and demand generation strategies that drive awareness and engagement.
Develop and implement a strategic external events calendar to drive awareness with new prospects and accelerate existing opportunities.
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