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We have an exciting opportunity for a driven Marketing Manager to join the team at our Premier Inn Hotel Regional Office in Dubai.
Premier Inn is a British hotel chain and the UKs largest hotel brand with more than 800 hotels. Premier Inn hotels in the UAE operate under a strategic partnership between Emirates Group and Britain s leading hospitality firm Whitbread PLC, established to develop the Premier Inn brand throughout the region. At Premier Inn we make everyday experiences special for millions of customers and create excellent career opportunities for people like you. Currently we have 11 hotels in the Middle East and an exciting pipeline of new hotels opening in the foreseeable future. We hold many coveted people and brand industry awards, and we want you to help us add another award to our trophy cabinet!
What is the purpose of the job?
We are looking for an ambitious Marketing Manager to be responsible for developing and managing all aspects of our marketing strategy. You will focus on creating, implementing, tracking, and optimizing our digital and traditional marketing campaigns across various marketing channels along with the team.
To be successful as a Marketing Manager you must be highly self-motivated, proactive, and have a working knowledge of current marketing tools and strategies in order to execute successful marketing campaigns.
Main responsibilities include:
Perform research, analysis, and testing with a variety of tools to gain insights and shape marketing strategy
Collaborate with team members to optimize automation and lead-nurturing process through email, content, events, and social channels
Assist in execution of marketing plans to reach audiences through targeted channels
Create and distribute monthly reports on critical metrics for lead generation, content creation, website traffic, and other KPIs
Assist marketing manager and marketing director in the development and execution of campaigns, including content creation, new-product launches, social media, upselling, cross-selling, and sales enablement
Undertaking competitor research and analyses.
Conducting market research to establish customer trends and habits.
Establishing goals and objectives in order to reach our customers through appropriate marketing channels (digital and traditional).
Building and maintaining relationships with new and existing customers through prospecting and networking.
Promoting brand awareness through marketing efforts.
Creating marketing materials for our website and other marketing platforms.
Supporting the marketing team with marketing activities by demonstrating expertise in various areas, including optimization, advertising, social media, direct marketing, and event planning.
Assisting with the analyses of marketing data, including campaign results, conversion rates, and online traffic in order to improve future marketing strategies and campaigns.
Confident copywriting skills - English
Key Requirements
Bachelor s degree in journalism, communications, marketing, or a related field.
Professional CIM qualifications (preferred)
3 or more years of marketing experience (digital and traditional) in a corporate, or agency environment.
Working knowledge of HTML, Adobe Acrobat and CSS.
Experience using analytics software.
Excellent written and verbal communication skills.
Confident copywriting skills - English
Ability to work in a fast-paced, high-pressure environment.
Multi-tasking and time-management skills, with the ability to prioritize tasks.
Highly organized and detail oriented.
At Premier Inn, you will have a competitive benefits package, rewards and recognition. We offer a competitive salary package with medical insurance and air tickets. You will have opportunities to develop and grow. The chance to build yourself a long and varied career doing something you really love.
At Premier Inn, we know the importance of creating a culture which brings the experience to life for both our customers and our team, and this is supported by strong company values. We employ people that not only believe in our values but also have the passion to live and breathe them, and always put the customer in the heart of everything we do.
We want Premier Inn to be a place where people s skills and careers grow as fast as we do. A place where everyone has the opportunities to develop and achieve their dreams. We put emphasis on a promote from within culture and continuously strive to create a supportive and engaging environment in which our team can thrive and deliver.
If this sounds like you and you are ready to work in an environment that values your work and rewards you fairly then please click on the apply button below.
Full Time