Cluster Marketing Manager

Lead the execution of marketing programs from start to finish leveraging internal support and driving collaboration
Analyse customer insights consumer trends market analysis and marketing best practices to build successful strategies
Create maintain and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and gotomarket strategies complete with formal proposals and recommendations on tactics
Partner with email performance marketing and web teams to design test and evolve lead nurturing tactics.
Working in partnership with the creative team develop creative briefs and guide creative direction to meet objectives for all advertising and publicfacing communications including print digital and video assets
Conceptualize and execute on multichannel campaigns across the prospect and customer lifecycle ensuring the alignment of communications and messaging across all channels
Manage content and updates for customer and internal touch points establishing budget guidelines participating in events documenting business processes and providing additional sales support
Gather customer and market insights to inform outreach strategies increase customer conversions and generate more qualified leads
Identify effectiveness and impact of current marketing initiatives with tracking and analysis and optimize accordingly
Present ideas and final deliverables to internal and external teams and communicate with senior leaders about marketing programs strategies and budgets
Collaborates with agencies and other vendor partners.
Updates and maintains the hotels website content.

Qualifications :

Bachelors degree in marketing business or related field
Excellent written and verbal communication skills
Proven experience developing marketing plans and campaigns
Strong project management multitasking and decisionmaking skills
Metricsdriven marketing mind with eye for creativity
Experience with marketing automation and CRM tools
Masters degree a plus
Proficiency with online marketing and social media strategy
Proven experience designing interactive applications and networking platforms
Willingness and ability to travel
Established press and media contacts

Remote Work :

No

Employment Type :

Fulltime