Assistant Public Relations Manager
Posted on :
17-10-2024
Employer Active
1 Vacancy
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Job Description
- Develop a marketing communications plan including strategy goals budget and tactics
- Develop media relations strategy seeking highlevel placements in print broadcast and online media
- Coordinate all public relations activities
- Direct social media team to engage audiences across traditional and new media
- Leverage existing media relationships and cultivate new contacts within business and industry media
- Manage media inquiries and interview requests
- Create content for press releases byline articles and keynote presentations
- Monitor analyze and communicate PR results on a monthly basis
- Evaluate opportunities for partnerships sponsorships and advertising on an ongoing basis.
- Build relationships with thought leaders to grow industry awareness
- Maintain a keen understanding of industry trends affecting clients and make appropriate recommendations regarding communication strategy surrounding them
- Manage photo and video shoots conduct location scouts and site tours for media
- Process financial documentation to secure outsourced work with agencies and other external suppliers
- Write basic ad copy for business communications
- Project manage marketing campaigns in conjunction with Spa Food & Beverage and Sales departments to ensure profit growth and brand exposure.
- Manage the supply chain process and timelines
- Serve as a brand guardian and ensure all consumerfacing communications follow the brand standards
- Liaise with appointed agencies supplying a written creative brief with specific communication objectives target market and any additional information as required and ensuring that the stakeholders are kept aware of all progress.
- Proofread all communication materials to ensure the brand tone of voice is followed.
- Assist the Director of Marketing and PR in executing the resort business objectives
- Occasionally design inhouse collateral including flyers menus posters and hotel screen banners
- Other tasks as assigned
Qualifications :
- Proven working experience in public relations required
- Proven track record designing and executing successful public relations campaigns at both a local and national level
- Strong relationships with both local and national business and industry media outlets
- Experience in acting as a company spokesperson; comfortable and skilled in both broadcast and print media interviews
- Exceptional writing and editing skills
- Solid experience with social media including blogs Facebook Twitter etc.
- Event planning experience
- BA/MA degree in Marketing Advertising Communications or a related discipline
- Minimum 2 years experience in the Public Relations or related professional area
- An experienced PR expert a dynamic and selfdriven creative individual
- Strong luxury hotel background / luxury brand background is preferred
- Fluency in English written and spoken
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
Key Skills
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