Develop and execute a guest experience strategy that aligns with the brand goals and the Energy for Life narrative
Manage the delivery of contractual rights and benefits from our sponsorship partners, including hospitality, tickets, access, branding and content
Utilize your industry insights and relationships to identify new opportunities and best in class activations that enhance our guest experience
Design, develop and execute innovative and engaging activations that bring our sponsorships to life and showcase our brand values
Work collaboratively across the organization with a One ADNOC mindset to ensure we maximize opportunities and unlock maximum value from our sponsorships
Implement a robust evaluation framework for new and existing partnerships and activations, using data and feedback to measure impact and ROI
Conduct post-event reviews and apply learnings to continuously improve our guest experience standards and practices
Manage the guest experience budget and ensure compliance with ADNOC policies and procedures
Build and maintain strong relationships with internal and external stakeholders, including senior management, sponsorship partners, agencies and suppliers.
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