Loyalty Engagement Officer

Responsible for strategic engagement plan for high valued members which includes: • Understand our high value members and their profiles, developing 1-1 relationship with our highest value members • Establishing flags for significant changes in behavior and driving personalized activity • Drive incremental revenue from our top members • Curate events and delivery of benefits to specific to HVGs • Sponsorship asset utilization through integrating loyalty into local and international events Programme Improvement : Deliver programme enhancements - working with relevant stakeholders on continuous improvement of the loyalty programme and introduction of new initiatives, and integration with new lifestyle partners. Drive positive member NPS by understanding our member feedback, and benchmarking against competitors and market leading programmes