Digital Advertising Operations: Independently operate, manage, and optimise various digital advertising platforms, including Meta, Google, LinkedIn, etc.
Website Content Planning: Assist in planning website content and collaborate with designers to create landing pages.
Advertising Creative Ideation: Generate creative and attention-grabbing advertising materials and copy to enhance click-through and conversion rates.
Data Analysis and Optimisation: Conduct in-depth analysis of website traffic and advertising performance, provide specific data reports, and propose corresponding optimization suggestions.
Website Tracking Management: Familiarity with Google Analytics and Google Tag Manager to ensure accurate and effective tracking of key data and events in digital advertising.
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