Marketing Manager

? Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
? Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration
? Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics
? Help develop creative briefs and guide creative direction to meet objectives for all advertising and public-¬facing communications, including print, digital, and video assets
? Lead the day-to-day marketing activities and long-term strategizing, and strive under tight deadlines to meet the company's changing needs