Category Manager Consumer

Responsibilities:
• Ensuring company product categories along with displays are optimized for sales and marketing.
• Researching and analyzing trends in sales and consumer behavior.
• Drafting reports for the organization to enhance sales.
• Producing, adapting, and advising on display and current marketing materials as needed.
• Planning and implementing planograms for shelf displays.
• Communicating with suppliers and retailers about products.
• Optimizing in-store displays with prompted signage, category markers, and category usage tips.
• Adjusting strategies and materials to improve sales with new target markets.
• Coordinating and briefing market research initiatives.
• Checking and managing inventory for various product categories.