Cluster Assistant Digital Marketing Manager

Key Duties and Responsibilities:

• Manage five social media accounts across Anantara Sir Bani Yas Island and Qasr Al Sarab Desert Resort & Spa
• Develop and manage content calendars for all social media platforms
• Create curate edit and manage all published content (images video written)
• Write compelling captions that align with the brands voice and strategy
• Prepare influencer content creation briefs and coordinate with PR agencies for execution
• Implement and lead strategic initiatives for follower growth and audience engagement
• Plan and execute content creation from photoshoot to video editing
• Compile and deliver detailed monthly reports on social media performance and analytics using industrystandard tools
• Manage influencer relationships and introduce brand partnership
• Stay up to date with the latest social media trends algorithm changes and emerging platforms to inform strategy
• Manage social media crises or negative feedback in a professional and timely manner
• Set and achieve key performance indicators (KPIs) to measure the success of social media efforts ensuring alignment with overall business objectives
• Provide live coverage or realtime posting for brand events to enhance audience engagement
• Monitor listen and respond to users in a social way while cultivating leads and sales
• Analyze campaign data and web traffic metrics
• Manage property websites and OTA content update

Qualifications :

• Minimum 2 years of related work experience in digital marketing graphic design or social media management
• Previous experience in luxury fivestar hospitality industry is preferred
• Proficiency in Adobe InDesign Photoshop Illustrator or similar design software
• Experience with Adobe Analytics or Google Analytics with ability to source own data and insights
• Experience managing paid social media campaigns and analyzing performance metrics
• Selfmotivated ability to identify problems and work methodically to solve them
• The ability to work independently highly organized and detail oriented
• A natural eye for engaging content and visual design
• Strong communication skills and a collaborative teamoriented mindset
• Ability to multitask and manage multiple projects simultaneously

Additional Information :

Relocate to remote area

Remote Work :

No

Employment Type :

Fulltime