Marketing Manager

Responsibilities:

• Supports in preparing the annual marketing budget for the assigned Business Unit along with the senior management team, and allocates resources accordingly
• Participates in the development of integrated marketing plans to best maximize brand presence in the market
• Builds the annual marketing calendar with the support of business functions and other key stakeholders, and ensures seamless execution of marketing activities and initiatives
• Coordinates with GMG’s internal departments to develop brand and product attributes and positioning in line with the business requirements
• Works closely with PR and media agency to optimize and maximize brand presence in the market
• Plans and implements the utilization of various media channels with a view to maximize return on investment across all marketing initiatives
• Liaises with vendor / suppliers to ensure efficient delivery of projects as per the established guidelines and set timelines